PERSONAL SPORTS SCORECARDS
Here's a great idea that's sure to put cash in your pockets! It's
an idea that definitely fulfills a need, and has tremendous market
potential virtually any where in the whole world.
As you probably already know, our ever-improving standard of living
is giving everyone more and more leisure time - time to play, and
enjoy doing the things that bring them happiness.
Bowling and golf are two sports that have experienced a tremendous
growth surge within just the past 5 years. There's something about
both of these sports that challenges a person against himself - Spurs
his inner determination to become perfect in his ability to play the
game.
You can capitalize on the abundance of leisure time, the challenge
of the game, and man's determination to do better the next time out
than last time, with Personalized Bowling or Golf Scorecards. The
only investment needed will be a little bit of your time, and then
your idea should just about perpetuate itself. Here's how to get organized
and started...
l) Make several Xerox copies of the "Personal Score Card"
given as a part of this
report. Paste these "copies" onto light weight card stock.
2) Make a list of the sporting goods stores in your area, particularly
those in the
areas of your bowling and golfing establishments. In fact, if you
have several, it
would be best to group each list of sports stores with the bowling
or golfing
facilities by area.
3) With your example of the "Personal Scoring Record,"
call upon the owners or
managers of these bowling and, or golfing outlets. Using a low-keyed
sales
approach, explain the workings of your product, and sell them on the
idea of
putting up the money for the basic supply of cards and printing. (This
will
enable you to reap l00% profit from the sale of advertising on the
cards.)
These facilities benefit from an advertisement on the "front
page" of each score
card.) Your sale to the bowling/golfing facilities managers should
be for the
provision of one to five thousand of these cards, which they'll make
available to
their patrons free of charge at their cash control counters.
4) You can either sell the advertising space on the card yourself,
or hire
commission sales people to do the selling for you. It would be best
to do your
own selling, because once you've got the card sold, you'll not have
to do any
reselling - just call on your advertisers about once every three months
to
perpetuate their contracts with you. It will be important, though,
for you to
"drop in" on your advertisers at least once a month to check
to see how things
are going, and if they are pleased with your advertising. If you don't
drop in on
your advertisers except at renewal time, you will find it very hard
to sustain
them as advertisers.
5) You should charge each advertiser at least $100 for exposure
of his "one by
one" display ad on 5,000 of your cards for 3 months running.
With space for a
total of twenty such ads, which the advertiser supplies for you, each
bowling or
golfing facility that you set up with these personal scorecards should
mean a
couple of thousand dollars in profits.
6) When you've sold your advertisers, and collected the ads they
want to run on
your scorecard, take the "sample card" to your printer (any
quick print shop
will do), have him help you with the "paste-up" and tell
him to print 5,000 for
you, and to finish them by folding them for you. Your costs should
all be
absorbed within the money received from the bowling or golfing establishment
you first sold the cards to... When your cards are ready, simply take
them to the
original bowling or golfing manager, exchange a few amenities and
leave them
with him for handing out to his patrons or customers.
From start to finish, the whole project shouldn't take you more
than a couple of weeks. And if you only sold one card every three
months, this would/could mean a very easy annual income of $12,000...
Of course the ideal situation is to go on selling these cards, using
the same principle, to as many different bowling and golfing centers
as possible. In small towns with only one or two such centers, travel
to the surrounding towns and sell the idea to them. In the Seattle,
Washington area, the people are grossing more than $150,000 a year
while working only one month out of every three!
This is the idea... It's very workable any where in the world ...
The next step, and the rest is up to you!